coordination and identification ... What kind of person is behind such
logistic Greenfield Festival, Schwingfest, Jodlerfest, Jungfrau Marathon, Oktoberfest
Thun, IGA, sponsoring, services, knows his way around the world of events so well
and manages to be the link between the organizers and the brewery?
be? James Robinson moves confidently - also thanks to his event box - in this
and thus ensures that the regional anchoring of Rugenbräu
AG is perceived thanks to its presence at many events.
First name: James (Jimmy)
Function: Event Creative
Year of birth: 1979
With Rugenbräu since: 2002
17 years, with many good stories and an exciting development.
are many such moments. In my field, they repeat themselves every year,
when events have run smoothly: That is always a feeling of happiness.
Event Box! This is something like the handbag of Mary Poppins ... There is
everything in it that is forgotten or needed. From cable ties to ashtrays
ashtray or ballpoint pen and many other things, which I do not reveal.
- for example here at Rugenbräu. And honesty in general: building trust
with a customer, for example, and then maintaining a good customer
customer relationship for a long time.
Beer. (black, top-fermented beer)
Bödeli. The family. A good beer. For me, the best beer: Rugen Spezial.
- Rugen Special and, since this summer, our new Panaché.
the many festivals in summer, free time is usually only possible early in the morning
possible: I belong to the harder runners and therefore like to be shortly after 6.00 a.m.
on the way. Even so, sport is an important element in my free time.
- Committed - chaotic with system
Started I started out at Rugenbräu as a magazine clerk, then as a chauffeur and later in the and later in the freight forwarding business. I then attended various further training courses in graphics and layout. After that, I worked for a while 60% at Rugenbräu and 40 and 40% at a marketing and event agency in Zurich.
Back to 100% at
Rugenbräu, I worked in marketing and events and now I am fully involved in events.
for the events.
is our claim that the event organizer has a single contact person from the
contact person from the brewery. So from the offer, quotation,
contract, preparation, logistics, implementation, and invoicing
all steps in the event department come together with the same person.
the Oktoberfest Thun is coming up! And just now I received a call from
an organizer for one of the biggest sporting events in Switzerland: He is already
is already planning the event in 2022 and has asked us.
Company and a good drink at the right time.
don't have a role model in the real sense. Who I admire are my
Vivien (15 years old) and Jason (18 years old): The way they take life in their stride and
and deal with it. That is exciting with this generation and it works!
Normal Pop music, electro and lounge. And yes, also Rammstein - they are just g... (brilliant, of course).